Marketing

The value of graphic design?

Posted on September 5, 2007. Filed under: Business, Designs, Marketing, Personal |

As a graphic designer, I have passion and love with what I do. I was inspired by many designers I read and kept up to-date on websites, articles, blogs & design forums. We, as designers create solutions; how a design is perceived and influenced by consumer choices. Graphic design is not only an art; [...]

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The Top Ten Reasons Why PR Doesn’t Work

Posted on August 26, 2007. Filed under: Business, Marketing |

 

The client doesn’t understand the publicity process. [...]

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What’s Your Call Style?

Posted on August 26, 2007. Filed under: Business, Marketing |

 

Have you ever noticed how a phone conversation can change simply by your posture or environment? I caught myself walking around the office while I was on the phone yesterday and thought about why and more striking, when I do this.
Three examples:

When I’m on business development calls, brainstorming or pitching ideas, I’m standing or walking [...]

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A Disastrous Logo Design – London 2012

Posted on August 17, 2007. Filed under: Designs, Logotypes, Marketing |

What did they have in mind?
As boasted by Lord Sebastian Coe unveils the logo for the 2012 Olympics in London claiming:
“It reaches out to young people in new and creative ways and uses the language that they understand and all the technology that is familiar to us.”
The brand logo, designed by Wolff Ollins, has [...]

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